Events Management Social Media | Digital Marketing UGC | UI/UX Design

#BrandNarrativesCrafted: Elevate Your Events, Social Media, and Website with Purposeful Storytelling

About me

From Events to Digital: Empowering Business Growth with Purple Wolfe

Hi, I'm Sue, the founder of Purple Wolfe Digital Marketing Services. I started my journey in event management, but as the digital age emerged, I saw the opportunity to expand our horizons. Now, alongside our expertise in events, we offer social media management and web development services. With Purple Wolfe, I'm passionate about empowering businesses to thrive in the digital world with innovative strategies and creative solutions.

I am thankful for projects that have been coming in, and for clients, who have been so cooperative and considerate. Grateful for all the Interns who have joined us and have contributed to all the creativity in our pages and made our lives easier. We hope that they have learned a thing or two from us.

Moving forward, I choose to be healthier and love m projects and opportunities that can help more people and brands too.

And they call me "Mima" or "Lola"

They are the guiding lights that illuminate my path, accompanying me through the darkest of nights and the brightest of days. Their unwavering presence has been a pillar of strength during life's tumultuous storms and a beacon of hope in moments of triumph.

In their triumphs, I find boundless joy and fulfillment, celebrating their achievements with an overflowing heart. Yet, in their trials, my heart aches with them, sharing in their pain and offering solace and support through the toughest of times.

Though our journey together has not been without its share of challenges and heartbreaks, every experience has enriched our bond, weaving a tapestry of shared memories and lessons learned. They have taught me the true meaning of resilience, compassion, and unwavering love.

Their presence in my life is not merely coincidental; it is fundamental to my very being. They have shaped my character, molded my values, and enriched my soul in ways I could never have imagined.

Through it all, they remain my greatest source of inspiration, the embodiment of strength, resilience, and unconditional love. They are not just a part of me—they are the very essence of who I am, forever etched in the fabric of my being.

An Ever-Evolving Bond: Navigating Life's Twists and Turns with Aileen

She's the one who drives me to the edge, a fellow Scorpio, yet our paths diverge in countless ways. Through the years, we've become like an old, familiar couple, each with our own distinct universe. While she endeavors to fulfill every role for everyone, I gently remind her that she's deserving of the same abundance.

In our shared sanctuary, her domain is marked by the presence of nine (9) feline companions, and two (2) turtlesEven in moments meant for reprieve, her relentless drive to accomplish persists. Though she may be stubborn at times, her intentions always stem from a place of genuine care and kindness.

Events Planning & Management

As the curtains close on the pandemic era, so too do we pivot. For years, I've thrived in the realm of Events Planning & Management, until the unforeseen halt brought on by the global pandemic. Now, as we step into the #newnormal, I'm eager to embrace fresh endeavors. I'm driven by the desire to not only take on new projects but also to create opportunities for those seeking employment in this evolving landscape.those opportunities with more people who need work.

Work Journey

In my three decades in the events industry, I've learned that every client is unique and requires more than just a service provider—they seek a trusted partner who understands their vision. That's where I come in. With extensive experience and a keen eye for detail, I'm committed to delivering precisely what each client needs.

Through open communication and active listening, I tailor my approach to ensure every aspect of the event exceeds expectations. My goal is not just to execute a successful event, but to leave a lasting impression that inspires and delights. Ultimately, in the world of events, it's about delivering unforgettable experiences that forge genuine connections and earn trust for future collaborations.

Marketing, Branding & Design

I've had the privilege of collaborating with leading brands across various industries, spanning Sports & Wellness, Food & Beverage, Entertainment, and Hospitality. Throughout my career, I've come to realize that while each brand may differ in its offerings and target audience, the essence of marketing remains constant.

At its core, marketing is about effectively selling a brand to the right market and crafting a narrative that resonates with consumers, becoming an integral part of their journey. Whether promoting a fitness program, a gourmet dining experience, or a blockbuster event, success lies in how well we communicate the brand's story and connect with our audience on a meaningful level. It's not just about selling a product or service—it's about forging authentic connections and creating experiences that leave a lasting impact.

Public Relations

My journey in the world of PR began at MediaMix, where I served as a PR Assistant under the mentorship of Edith Sola. It was there that I had the privilege of working alongside industry legends such as Tammy Tomista from Manila Midtown Hotel and receiving training from Cosette Romero at Fleishman Hillard (formerly PACT) under the guidance of George Balagtas. Additionally, I collaborated on PR projects with esteemed professionals like Liza Guerrero Nakpil and Chris Cahilig. However, the most profound influence on my PR career undoubtedly came from Sol Vanzi.

In those formative years, my responsibilities included scanning newspapers for news releases, compiling comprehensive reports, and personally inviting members of the media to our events. Ensuring their attendance and well-being became second nature, as I recognized the importance of building strong relationships within the industry.

However, the landscape of PR has evolved significantly since then. With the advent of digital media, PR has become a different ballgame altogether. Today, the industry faces a myriad of challenges, including navigating the fast-paced nature of online news cycles, managing social media crises, and ensuring brand authenticity in a digital age.

Despite these challenges, digital media has also opened up new avenues for PR professionals to connect with audiences on a deeper level. Through social media platforms, influencers, and online publications, we now have unprecedented opportunities to engage with consumers in real-time and tailor our messaging to resonate with their interests and preferences.

As PR professionals, we must adapt to this ever-changing landscape, leveraging the power of digital media to amplify our clients' voices and tell their stories in compelling ways. By embracing innovation and staying ahead of the curve, we can continue to drive meaningful results and make a lasting impact in the world of PR.

Paying it Forward: Internship Training

I started as an intern myself, which is why I'm passionate about paying it forward. Through Purple Wolfe's internship program, I've had the privilege of mentoring students from the Philippines' leading universities and colleges for over 20 years. What began as a humble initiative has evolved into a platform that now attracts postgraduate students and individuals eager to enhance their skills and transform their lives. It's incredibly rewarding to see these aspiring professionals grow and flourish, knowing that I played a part in their journey

Cooking for my loved ones & for Purple Palayok

There's an indescribable joy in bringing people together around a table, whether it's for a special celebration, a cozy family gathering, or a casual office get-together. Cooking isn't just a passion for me—it's in my DNA. From my father's culinary prowess to the gourmet expertise of my aunt, Sol Vanzi, I've been fortunate to inherit a legacy of culinary excellence and wisdom.

With their guidance and inspiration, I've discovered a deep sense of fulfillment in the kitchen. There's something incredibly satisfying about preparing delicious meals for others, knowing that I'm bringing joy and nourishment to their lives.

Purple Palayok isn't just a fleeting endeavor—it's a commitment to culinary creativity and community. That's why we're excited to unveil our updated menu for the season, filled with tantalizing dishes for everyone to savor and enjoy. From our kitchen to your table, we're here to stay, serving up unforgettable flavors and moments to cherish.

Order our herbed roasted chicken